Shares of Darden Restaurants (DRI) are rising after Raymond James reaffirmed its Outperform rating on the Olive Garden parent company after relaunching its "Never-Ending Pasta Bowl" promotion.

Market Domination Anchors Josh Lipton and Julie Hyman break down the latest developments for Darden Restaurants and the value this deal poses for the restaurant operator.

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This post was written by Nicholas Jacobino