Adveritas Limited provides funnel measurement, verification, and fraud prevention solutions for digital advertising in Australia and internationally. The company operates through Product and Engineering; and Sales and Marketing segments. It develops TrafficGuard, a fraud mitigation software as a service that detects, mitigates, and reports on digital ad fraud before it hits advertising budgets; and nxus, a proprietary ad mediation platform to track and attribute channel activity to identify profitable advertising channels, as well as provides customer service. The company was formerly known as Tech Mpire Limited and changed its name to Adveritas Limited in December 2018. T Adveritas Limited is based in Bentley, Australia.